The paper was published at the 27th IMP-conference in Glasgow, Scotland in 2011.
How Changes in Sales Organisation and Processes May Assist Companies to Cope Effectively with the Economic Downturn: A Case Study from the Italian Construction Industry / Perna, Andrea; George, Avlonitis; Gregori, Gian Luca; Cardinali, Silvio. - (2011).
How Changes in Sales Organisation and Processes May Assist Companies to Cope Effectively with the Economic Downturn: A Case Study from the Italian Construction Industry
PERNA, ANDREA;GREGORI, Gian Luca;CARDINALI, SILVIO
2011-01-01
Abstract
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