The chapter explores the role of Artificial Intelligence (AI) in the cosmeticsindustry within the framework of Society 5.0 (S5.0). The potential of AI is mixedwith ethical concerns and societal impacts, necessitating a balance betweentechnological integration and human-centered values. S5.0 emerges as a para-digm where digital innovation enhances human well-being, social responsibil-ity, and sustainability. Through seven semi-structured interviews with Italiancosmetic companies, this study investigates how AI aligns with S5.0 principles.Research findings highlight the opportunities and challenges associated withintegrating AI in the pursuit of social improvement by considering the impacton different actors: users, employees, communities, and the society at large.Discussions highlight the need for ethical considerations and implicationsregarding the role of AI in the S5.0 paradigm.

AI-Powered Beauty: Exploring AI's potential in Society 5.0 / Notarsanti, Giulia; Nevi, Giulia; Bartoloni, Sara; Pascucci, Federica. - ELETTRONICO. - (2025), pp. 103-119.

AI-Powered Beauty: Exploring AI's potential in Society 5.0

Nevi Giulia
;
Bartoloni Sara;Pascucci Federica
2025-01-01

Abstract

The chapter explores the role of Artificial Intelligence (AI) in the cosmeticsindustry within the framework of Society 5.0 (S5.0). The potential of AI is mixedwith ethical concerns and societal impacts, necessitating a balance betweentechnological integration and human-centered values. S5.0 emerges as a para-digm where digital innovation enhances human well-being, social responsibil-ity, and sustainability. Through seven semi-structured interviews with Italiancosmetic companies, this study investigates how AI aligns with S5.0 principles.Research findings highlight the opportunities and challenges associated withintegrating AI in the pursuit of social improvement by considering the impacton different actors: users, employees, communities, and the society at large.Discussions highlight the need for ethical considerations and implicationsregarding the role of AI in the S5.0 paradigm.
2025
The Generative AI Impact: Reframing Innovation in Society 5.0
978-1-83549-105-8
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11566/345175
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