The design of ICT tools to strengthen local identity in rural areas and to promote participation of large public to enjoy experiences of rural tourism

The pilgrimage routes are created in order to protect cultural and social aspects of today's society and, at the same time, to promote sustainable tourism and quality in Europe, particularly in rural areas and lesser known destinations. Over twenty five years on, this conference invites scholars, researchers, public and private actors in the sector, tour operators, associations and more, to a moment of reflection and sharing to examine the heritage of these routes, and in particular pilgrimage routes, often coinciding with ancient European thoroughfares. The themes proposed to participants are culture and society, landscape, multi-functionality, quality of life, rural tourism, including economic sustainability and methods for promoting tourism, with a view to local and international sustainable development.